The General Brand Intern is a dynamic and motivated individual who provides essential administrative, logistical, and content support across the entire organization. This role is a foundation for understanding the business operations of a fashion and lifestyle brand, touching on everything from order fulfillment to social media asset management.
Key Responsibilities
1. Administrative & Operations Support
Office Management: Maintain general office organization, ensuring supply inventory is managed (ordering, restocking), and communal spaces are tidy and functional.
Mail & Logistics: Handle all incoming and outgoing mail, packages, and couriers. Prepare shipping labels and coordinate domestic and international sample shipments, tracking packages to ensure timely delivery.
Documentation: Assist with digital and physical filing, scanning, copying, and basic data entry tasks. Maintain and update contact lists, vendor databases, and internal calendars.
Meeting Support: Prepare meeting rooms, manage simple calendar scheduling, and assist with preparing basic presentations or meeting notes.
Travel & Expenses: Assist with simple expense report compilation and support basic travel booking logistics as needed.
2. Marketing & Content Support
Social Media Asset Management: Organize and tag all photo and video assets (including the new documentary footage) in the shared drive for easy access by the marketing team.
Basic Research: Conduct market research on emerging fashion/lifestyle trends, competitor content strategies, and relevant industry influencers/media outlets.
Content Assistance: Assist in drafting, scheduling, and proofreading basic social media copy and captions across Instagram, TikTok, and LinkedIn.
Visual Prep: Assist with steaming, tagging, and organizing samples and garments for internal photo shoots, showroom display, or press pulls.
Digital Prep: Crop, re-size, and upload digital images/videos to e-commerce or website back-ends as required.
3. Stock & Showroom Support
Sample Management: Receive, log, tag, and meticulously organize all incoming and outgoing samples and prototypes, ensuring the showroom/sample closet is always up-to-date.
Order Fulfillment: Provide assistance with preparing packaging, processing simple e-commerce orders, and ensuring correct items and marketing inserts are included.
III. Required Qualifications & Skills
Essential:
Currently enrolled in or recently graduated from a program in Business, Communications, Fashion Merchandising, or a related field.
Highly Organized: Exceptional attention to detail and ability to meticulously manage multiple tasks and competing deadlines.
Proficiency: Fluent in Microsoft Office Suite (Word, Excel) or Google Workspace, with a strong ability to manage spreadsheets for tracking inventory and data.
Communication: Excellent written and verbal communication skills; professional demeanor for external vendor and client contact.
Proactive Attitude: A self-starter who is eager to learn and take ownership of tasks, understanding that no task is too small.
Desirable:
Familiarity with Adobe Creative Suite (e.g., basic cropping/resizing in Photoshop or Lightroom).
Experience with project management tools (e.g., Asana, Trello) or basic e-commerce platforms (e.g., Shopify).
A demonstrated passion for the brand's aesthetic and core values.
